About
James Wood is an experienced fitness coach with over 25 years of experience in the health and fitness industry. With a solid background in sports science, he combines scientific knowledge with practical experience to help people feel stronger, fitter, and more balanced.
After many years in various fitness and training centers, James decided in 2007 to found his own personal training company in the Greater London area. The move to self-employment gave him the freedom to implement his own training philosophy - individual, holistic, and always tailored to the individual.
His approach is based on the understanding that sustainable results only arise from long-term habits. James places great importance on a balance between physical performance, mental strength, and a healthy lifestyle. He accompanies his clients with a clear focus on quality, motivation, and personal development.
For him, fitness is much more than just training - it is a lifestyle that builds confidence, provides energy, and positively changes everyday life. He lives this conviction every day - in coaching, in his own training, and in his constant development as an expert.